Christmas is
one of the most awaited festivals around the world where people express their
love through different means to their loved ones. The 25th of
December is the day at the end of each year when people express their feelings
by sending gifts to their loved ones. As I have discussed in my earlier blogs
about the importance of packaging that; what impact it should sent to the
person who is receiving it?
I am working
for the Gift and Logistics Packaging Company who manufactures packaging boxes
in different shapes and colour Those boxes are highly appealing as they give a
new look to the gift you are sending to your loved ones. I am actually working
as a marketing executive of this company. One of the steps that I have chosen
to market its product to the various countries especially on Christmas was an
Email Marketing Campaign. (Decorated gift box manufacturers)
 |
| HongGe Paper Co, Ltd |
I had
targeted different European, African, Asian countries but the response was not
quite satisfactory. I got only 20 to 30 replies and out of which not a single
buyer was a Geneon one. One of the main reasons for my unsatisfactory results
was that I had started this campaign too late as its run on 6 December. Most of
the Traders or importance had already done with the buying thing and they were
actually selling their products when I had approached them because it’s
understood that the preparations for such an event has been done months before.
Your efforts
will never be wasted, as by this activity I have achieved one of my objectives;
to market my company. (
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